Small Businesses
That’s why in my course on digital marketing the first thing I talk about is how to make a great website. And that includes doing whatever you can so it shows up at least in local search results. Years ago my grandmother, who was a school teacher, made extra money selling stories mostly about old Cape Cod to both regional and national magazines. Today, the big opportunity for freelance writers is for online content marketing. It can be easy to zone out while building a product, but developing a connection with the client is just as important as developing the code for their website. Taco Nganas, a taco truck in Memphis, TN, started with one food truck and expanded to three, building a loyal customer base along the way. You might choose to specialize in a specific type of event — like weddings or company meetings — or set yourself up as an event planner of all trades. If you’re highly organized, are detail-oriented, and have experience planning large events, it might be time others ben